Maintain contact with the company by phone, email or other agreed means of communication at a reasonable frequency to discuss sales activities within the area. When a company wants to recruit salespeople, it is important to inform them of the company guidelines and sales guidelines so that they can better represent the company in front of its customers and customers. A distribution agreement is a crucial document for hiring sellers. Not only does this agreement define the ground on which your business rests, but it also gives the salesperson appropriate guidance on their obligations and responsibilities and how they should behave towards people when representing your company. .